Doing a group communication is one of the most agonised over events in organisational life. The number of meetings about meetings, reviews and circulations of scripts and announcements can be staggering and often result in something that’s so bland and watered down that the message is lost, confusing or ineffective.

Does this sound familiar? There’s a briefing going on, it’s an important project and you’d really like to ask a question. Except that you don’t. If only you had, a little clarity would have made your contribution so much more effective from the outset.

Over the last 15 years we have been working in the field of leadership development we have become fascinated by the questions people ask us about leadership: What makes a good leader? What makes a bad one? Does the world need leaders who are strong, single minded and driven to get things done quickly or leaders that are flexible, able to listen to everyone’s opinions and who take time to reflect and consider before doing anything?

Creative people are often complex, and come with complex issues. It’s part of what makes them great at what they do - but not always easy to manage. Getting top creative talent to work well together calls for an understanding of their motivations and their behaviours.

By creative, we mean truly innovative people and while we tend to think of designers, it also covers professions like architects, product developers and content creators - roles that produce the exceptional work that defines an organisation.